Event Information
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Time |
9:00am - 5:00pm
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Venue |
Allstream Centre
105 Princes Blvd.
Toronto, Ontario
M6K 3C3
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Speaker |
Professor W. Chan Kim
Co-Author of "Blue Ocean Strategy"
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Conference Fee |
Early Bird
$595 + HST (Until August 31)
Regular
$695 + HST (Starts September 1)
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Corporate Group Rates
Register 5 and receive the 6th participant for free
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Special Associations Discounts Available
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Agenda
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9:00am |
Welcome & Introduction
- Brief Overview: What is Blue Ocean Strategy?
- Value Innovation, Fair Process & Tipping Point Leadership
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10:00am |
How to Create Blue Oceans
- Focus on the big picture, not the numbers
- Get the strategic sequence right
- Reach beyond existing demand
- A systematic approach to break out of the red ocean
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10:45am |
Break |
11:00am |
Blue Oceans Abound: The Book & Beyond
Blue Ocean Strategic moves in the market today
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12:00pm |
Lunch |
1:00pm |
Blue Ocean Strategy in Action: Case Study #1
Professor W. Chan Kim will demonstrate BOS capability for a Canadian company in this session.
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2:15pm |
Break |
2:30pm |
Blue Ocean Strategy in Action: Case Study #2
Professor W. Chan Kim will demonstrate BOS capability for a Canadian company in this session.
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3:45pm |
Q & A |
4:15pm |
Wrap Up, Conference Evaluations & Book Signing
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Corporate Sponsorships Available
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